London interior designer Zoe Willis expands into Dublin market
High-end residential and hospitality projects targeted as designer introduces pre-purchase advisory service
9 April 2026 | 📧 editor@ipropertyradio.com
Acclaimed London-based interior designer Zoe Willis is set to establish a presence in Dublin this summer, marking a strategic expansion into the Irish residential and hospitality market.
Willis, founder and creative director of Zoe Willis Design, has built a reputation across the UK and Europe for delivering high-end interiors characterised by layered materials, strong use of colour and narrative-led spatial design. Her move to Dublin will see her operate a dual-base model, maintaining her London studio while developing an Irish portfolio focused on prime residential properties, boutique hospitality and second homes.
The expansion reflects both a personal and commercial rationale. Willis has an established connection to Ireland, having spent time in Dalkey, and now intends to leverage that familiarity alongside an international supply chain of contractors, artisans and specialist suppliers to service Irish clients.
Her work spans private residences and commercial interiors, with a particular emphasis on what she describes as “colour-drenching” techniques and immersive spatial storytelling, combining influences from mid-century design, art and travel.
Alongside traditional design services, Willis is introducing a pre-purchase advisory product to the Irish market, aimed at buyers navigating increasingly complex and high-value property decisions. The Design Intelligence Report provides a structured assessment of a property’s layout, renovation potential, budget implications and associated risks prior to purchase.
The service includes spatial analysis, material specifications, phased renovation frameworks and a formal “design verdict” on suitability, with pricing starting at approximately €1,000 for properties under €2.4m.
The proposition positions design not as a post-purchase aesthetic layer but as an early-stage decision-making tool, addressing what Willis identifies as a gap between structural surveys and design feasibility.
Her arrival comes at a time of continued demand in Ireland’s upper-tier residential market and growing interest in differentiated hospitality offerings, where design quality is increasingly linked to asset value and user experience.
Willis will continue to deliver projects across the UK and mainland Europe while scaling activity in Dublin, signalling further internationalisation of Ireland’s design and property ecosystem.
